ALF delivers the most up to date and in-depth information on the leading brands, agencies and contacts that control their UK advertising and marketing spend.
Find out how ALF makes new business easier.
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A 2024 guide to buying signals and consumer trends
Jan 29, 2024
We breakdown the buying signals and consumer trends you need to know about for 2024 to help nail your new business strategy.
Festive Cheer in a Challenging Year
Nov 23, 2023
Advertisers are expected to shell out a total of £9.5bn in the UK in Q4 2023, ensuring a positive end to a year in which wider economic conditions have been a barrier to growth in the sector.
Putting the partnerships into John Lewis
Nov 16, 2023
Listen to the latest episode of our podcast, On Brand with ALF & Rory Sutherland.
The Rise of Online Marketplaces
Oct 19, 2023
Shoppers are expected to make better use of online marketplaces in this year’s festive shopping period. In our latest Industry Insight report, we give an overview of some of the top online marketplac…
