We Are Social’s Live Streaming 101: Five Things We Learned

Nov 21, 2016

As livestreaming continues to enjoy an explosive rise in popularity amongst media owners, brands and the public, we attended We Are Social's Live Streaming 101 event for some insight into the latest …

Think Differently About Linear TV

Sep 27, 2016

With advertisers' expectations of TV changing, how should agencies be measuring and optimising TV? Calum Smeaton, CEO and founder of TVSquared, offers his perspective.

Sir Martin Sorrell delivers a 'tour de force' speech at last week's IBC show in Amsterdam

Sep 13, 2016

Here are ten things ALF took from Sorrell's speech and Q&A, ranging from Donald Trump, the health of the global economy and the problems with Facebook and Google.

Consumer magazine ABCs for the first half of 2016: Nine things you need to know

Aug 12, 2016

A to-the-point, easily-digestible round up of the latest ABC consumer magazine release.

ALF brings yet more agency contacts to your fingertips

Aug 09, 2016

At ALF, our clients' needs are at the heart of all we do.

Rufus Olins on the enduring power of newsbrands

Jul 27, 2016

We spoke to Rufus Olins, chief executive of the marketing body for national newspaper brands, Newsworks, to find out his ideas about the future of newsbrands and the issues facing them today.

ALF has increased its agency coverage by more than 30%

Jun 28, 2016

At ALF, our clients' needs are at the heart of all we do.

ALF brings more new prospects at your fingertips

Jun 20, 2016

At ALF, our clients' needs are at the heart of all we do and we have more exciting news for you this week!

GfK Tech Trends 2016: Virtual Reality

May 31, 2016

GfK’s Tech Trends 2016 explores the latest advances in technology and examines their implications for consumer needs and behaviour. This week, we are publishing the report's findings on virtual reali…

GfK Tech Trends 2016: Artificial Intelligence

May 17, 2016

GfK’s Tech Trends 2016 explores the latest advances in technology and examines their implications for consumer needs and behaviour. One of the burgeoning technologies covered in the report which will…

Guy Phillipson on the online advertising industry’s battle against ad blocking

May 10, 2016

BRAD caught up with the chief executive of the Internet Advertising Bureau (IAB), Guy Phillipson, to discuss the growing threat of ad blocking and how the industry is working to overcome it.

Brexit will hurt media and creative sectors warns MBI industry survey

Apr 28, 2016

The majority of people working in the UK’s media and creative sector oppose Brexit and believe leaving the European Union will damage the global role of Britain’s film, TV and advertising sectors.